# Template Creation

<div align="center" data-full-width="false"><figure><img src="/files/2m2Z2iUa2mv7CNvaiunh" alt=""><figcaption></figcaption></figure></div>

<table><thead><tr><th width="213">Template Category</th><th>Description</th></tr></thead><tbody><tr><td>Marketing</td><td>Which is primarily used for promotional messages like sales announcements and special offers.</td></tr><tr><td>Utility</td><td>Templates used for post-sale notifications, including delivery updates, payment confirmations, and account notices.</td></tr></tbody></table>

<figure><img src="/files/lHK0Whqdg3fLuYqb9rkn" alt=""><figcaption></figcaption></figure>

A  header allows you to select rich media, such as text, images, or videos, to enhance and lead your broadcast message.

<table><thead><tr><th width="178">Template Types</th><th width="552">Description</th></tr></thead><tbody><tr><td>No Header</td><td>A simple template without a header section.</td></tr><tr><td>Text Header</td><td>Displays bold text at the top of the message. Has a <mark style="color:red;">maximum of 60 characters including parameters.</mark></td></tr><tr><td>PDF Header</td><td>Allows you to attach a PDF file as part of the message. The <mark style="color:red;">maximum size is 15MB.</mark></td></tr><tr><td>Image Header</td><td>Supports image attachments, but the file size must be a <mark style="color:red;">maximum</mark> <mark style="color:red;">of 15MB.</mark></td></tr><tr><td>Video Header</td><td>Allows video attachments in MP4 format, with a <mark style="color:red;">maximum file size of 15MB.</mark></td></tr></tbody></table>

{% hint style="info" %}
You are required to upload an example of the header you'd like. It can be changed once your template is approved.
{% endhint %}

<figure><img src="/files/fUy9uLfOL41nntMEas6O" alt=""><figcaption></figcaption></figure>

The body of your message can be customized using tags like {{1}}, which represent fields or parameters. When a parameter appears, simply enter placeholder text to show what will populate in that field.

<figure><img src="/files/VlNyWysYVHeny5sfV3Xr" alt=""><figcaption></figcaption></figure>

You can enhance your broadcast by adding customized Quick Reply or Call-to-Action buttons for faster engagement:

* **Quick Reply**: Provide up to 3 instant response options for users.
* **Hyperlink**: Link to a website for more information.
* **Phone Number**: Enable direct calls.

If you came from the **Templates API** section, here is the page link below to navigate to the next step which is **Notifications**.

{% content-ref url="/pages/dr2Row8zhVnRDBJlm59B" %}
[Notifications](/api-usage/using-the-channel360-v1.1-api/notifications.md)
{% endcontent-ref %}


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