# Dashboard

<figure><img src="/files/019wTyI9xDr3YwkRdGkX" alt=""><figcaption></figcaption></figure>

This chart shows you an overall performance view on the different metrics of the campaigns sent as a organisation.&#x20;

You can select custom start and end dates to quickly analyze each campaign sent, along with its various performance metrics.

<figure><img src="/files/Wr5uJId7uD1AJU0JBoxg" alt=""><figcaption></figcaption></figure>

Below are the campaign/message performance categories:

* **Read:** This indicates that the message was successfully sent and read by the recipient which in simpler terms is **2 blue ticks**.
* **Delivered:** Represents that the message was successfully delivered to the recipient’s phone, but they haven’t opened it yet, which in simpler terms is **2 grey ticks.**
* **Delivered To Channel:** This means that the message has been sent out of our platform and has reached Whatsapp but it still needs to reach the recipient.
* **Failed:** This means that there's been an issue and the message hasn't reached the recipient.
* **Pending:** This means that the message is still waiting/ in the process to being delivered and hasn't reach the recipient yet. &#x20;

<figure><img src="/files/pDEvTmQVtIIC1z9Z3JU1" alt=""><figcaption></figcaption></figure>

These metrics include:

* **Success/Failed** to track how well your campaigns performed.
* **Message status** that show which messages are read, unread, delivered, or undelivered.
* **Opted-out subscribers** show to total subscribers that have opted in or have opted out of receiving messages.
* **Notifications by category** to see notifications grouped by type for easy analysis.

<figure><img src="/files/kllpusLzliAuD7NJyQCE" alt=""><figcaption></figcaption></figure>

This chart shows you the possible reasons as to why a campaign failed.&#x20;


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