> For the complete documentation index, see [llms.txt](https://docs.channel360.co.za/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.channel360.co.za/channel360-guide/campaign.md).

# Campaign

A campaign are messages being sent to your audience, such as promoting a product, sharing updates, or engaging them.

Once your template has been approved, you're then able to create targeted campaigns, allowing you to deliver personalized messages directly to your audience.